Week 8 · Adaptive Planning Program

37. Digital Storytelling for Advocacy

30 min

By the end you'll be able to

Craft compelling narratives from program data
Produce digital stories using multimedia elements
Use storytelling strategically for advocacy and policy influence

While evaluation reports serve funders, stories reach communities. This lesson introduces Digital Storytelling, combining voice, image, and music to convey the emotional impact of your program alongside the statistics.

We explore how to use these narratives strategically as advocacy tools to influence policy change and engage broader audiences.

Practice quiz

Question 1
What does Digital Storytelling combine to convey the emotional impact of a program?
- Spreadsheets, regression tables, and footnotes
- Voice, image, and music
- Press releases, op-eds, and white papers
- Logic models, budgets, and timelines
Question 2
Which audience does the lesson identify as the primary target of digital stories, in contrast to evaluation reports?
- Funders and grant officers
- Internal program staff
- Communities and broader audiences for advocacy
- Academic peer reviewers
Reflection 3
How can digital stories function strategically as advocacy tools to influence policy?

Saved in your browser only — no account, no server.